Rally is a mobile companion app for a private, team-based workplace competition event. It replaces the spreadsheets and group chats organizers were using with one place to run entry, challenges, and scoring. I led the project end to end, leading interviews, research, flows, interface, brand, and hand it off to development, working with a software systems partner to help with privacy and scale.
Organizers were running a fast-moving, team-based competition on tools that were never built for it.
The workplace event, Car Rally, ran on spreadsheets, DMs, and message threads. Teams filmed their challenges and sent them through Facebook Messenger or Instagram, and when hundreds of videos arrived at once, organizers reviewed every one by hand. Organizers needed a system that could handle scale, verify challenges efficiently, and show real-time standings to every team.
One app that holds the whole event: private entry, live challenges, and submissions that score themselves.
With the frictions mapped, I built the features that take the manual work off the organizers while giving teams a live view of where they stand, so the event feels like a structured competition instead of an amateur event.
I don't have to build all of it myself.
This project ran across two years. The first year failed because I tried to do everything alone, and the app never shipped. The second year I handed my prototype to a software systems partner, who audited the things I hadn't considered about shipping a real app. Working to our strengths is what got it out, and it ran the smoothest Car Rally the workplace has had.
I’m a designer that enjoys decomposing messy things into their real structure to help me find thoughtful ways to create meaningful experiences. By taking things into my chaotic brain, I get the pieces mapped to its parts refining it until it’s precise and intentional.
Outside of design, I love a good night out with friends (usually being the photographer), but most of the time, I am either driving my 86 around Vancouver doing random side quests (or looking at cars), dancing around at raves (if you can call it dancing), or eating food on a random 2am night (I love food).